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vendredi 17 août 2012

Profitable Web Design - How To Boost Your IM Business To The Next Level

By Ernestine Newman


Everyone that does Internet Marketing needs a website. This is for a very obvious reason. After all, if you don't have a website, how can you be promote and sell your products and services on the Internet? You need a home base for yourself and what you have to sell. This home base needs to be properly designed, representing you and your products in a professional way. The truth is that most people are unable to mastered the subtle art of web design, the skill that takes many years to develop. It is a great idea to hire a professional to help you. The following information will give you a better understanding of what needs to be done.

Your site needs to be clean, simple to navigate. Easy to find navigation bars help a lot. Remove any elements that flash or will distract your visitor. By following these tips, your web design will help you sell more products or services. Unless you are selling your own web design services, you really don't want the design itself to distract people from buying. Whitespace is your friend. Instead of being overwhelmed by your website, it will allow the visitor to "breathe". You never want your visitor trying to "find" your offer - it should be in plain sight, easy to see, allowing them to take action on your offer the moment that they see it. By having your website simple and clean, you will benefit every time.

Another important consideration is how easy it is to navigate your site. Proper navigation would include top bar navigation, links on the bottom and a sidebar navigation setting. With this much navigation, it will be easy for a visitor to find their way around. Visitors that have problems finding their way around will more than likely leave becoming frustrated with your website layout. Once you have your navigation bars visible, curiosity will cause them to explore by clicking on the links that they see.

We all like the look of small type. Small fonts are regarded as being professional. These fonts make us feel much more intelligent. It is a strange feeling, but it is true for most people. Small fonts, despite this, are much harder to read. A larger font should always be used so that the visitor can read your web copy and potentially purchase your product, something they might not do if you use a smaller font. Never go below a 12 point font, but shoot for something a little bigger that's easy to read.

There are a lot of different ways to make sure that your web design is a good one. Hiring a web design professional is just one step in the process. As long as you have hired a competent web designer, he or she can help you with everything we have discussed in this article. The "tip of the iceberg" is all that we have covered so far. Now that you know a little bit about Internet Marketing, research some more, and get started making some money.




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