A big boost for Facebook Ads Managers as the company announces its newest development to help publishers manage their campaigns on the go. For campaign managers this gives then full functionality to manage, edit, pause and resume their campaigns via their smart phones or tablets. This means managing your campaign doesn't mean being tied to a desk all day anymore, but can be accomplished on the go, in traffic or waiting in the check out line.
Of course, this doesn't change everything else going on with Facebook ads. There is still a lot of debate about whether or not Facebook ads even still work in this day and age. So many changes have happened internally that some argue that it's not even worth using ads on Facebook.
We're not sure we can blame those sources. Ever since Facebook changed the way your ads and promoted posts become visible on their site, many people have reported that the effectiveness of their ads have dwindled. All while paying much more for the ads to begin with.
Marketing campaign managers should he happy to hear about the latest development, and the addition of a mobile interface to Facebook's Ad Manager. The ability to access all this functionality from their smart phones gives managers the ability to modify, pause, resume and re-budget a campaign on the go and avoid missing opportunities. The added freedom can lead to much more efficiently run and productive ad campaigns leading to more leads, likes, clicks and results.
The app lets you pause or resume your campaign at anytime. You can choose to keep your ads from being displayed at anytime and resume your campaign later, for instance after you have made a few changes to your ads. You will be able to review insights for your campaign on your phone.
You can make changes to the budget you spend on your ads. You can also change the schedule for your ads. If you notice that a very small number of users are paying attention to your ads at a certain time of the day, change the schedule so that your ads are not displayed at this specific time. The app also gives you the possibility to respond to alerts. This is the ideal tool to manage your campaign while you are on the go. If you do not always have access to a computer, you should definitely download this app.
Of course, this doesn't change everything else going on with Facebook ads. There is still a lot of debate about whether or not Facebook ads even still work in this day and age. So many changes have happened internally that some argue that it's not even worth using ads on Facebook.
We're not sure we can blame those sources. Ever since Facebook changed the way your ads and promoted posts become visible on their site, many people have reported that the effectiveness of their ads have dwindled. All while paying much more for the ads to begin with.
Marketing campaign managers should he happy to hear about the latest development, and the addition of a mobile interface to Facebook's Ad Manager. The ability to access all this functionality from their smart phones gives managers the ability to modify, pause, resume and re-budget a campaign on the go and avoid missing opportunities. The added freedom can lead to much more efficiently run and productive ad campaigns leading to more leads, likes, clicks and results.
The app lets you pause or resume your campaign at anytime. You can choose to keep your ads from being displayed at anytime and resume your campaign later, for instance after you have made a few changes to your ads. You will be able to review insights for your campaign on your phone.
You can make changes to the budget you spend on your ads. You can also change the schedule for your ads. If you notice that a very small number of users are paying attention to your ads at a certain time of the day, change the schedule so that your ads are not displayed at this specific time. The app also gives you the possibility to respond to alerts. This is the ideal tool to manage your campaign while you are on the go. If you do not always have access to a computer, you should definitely download this app.
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