Do you have a digital product that you would like to sell on the Web? Perhaps you have some experience with creating websites, and you also know how to drive traffic to your offers using Google Adwords. If this is the case, then you might want to consider another alternative which is listing your products on Amazon.com. In this article, we will look at the benefits and drawbacks to listing a product on Amazon opposed to creating a website that sells the products that you have for sale.
Selling Products On Amazon
The first thing you need to consider is the type of visitors that will come to your website or product page and whether or not they will be more inclined to purchase what you have to offer. As you probably know, you can choose what are called "buyer's keywords" which are keywords that a person would type into the search engines when they are ready to purchase a product. Unfortunately, even though these words are typically used by people looking to take out their credit card and make a purchase, they may also be looking for reviews on the product even though they have not used that word. To weigh the odds in your favor, it's probably a better idea to list your product on Amazon for the following reasons.
Why Amazon Traffic Converts Better
Although you do not have the power to send virtually limitless amounts of traffic to your product using Amazon, it has a built in search engine and millions of users worldwide that may be looking for exactly what you have for sale. The credibility of Amazon will also motivate people to buy from you, and since most people on Amazon are buyers, this will increase the probability of making a sale. Hopefully this information will motivate you to try to sell your products on Amazon and increase your revenue for your business this year.
With Amazon people will find that they are going to be listing their products directly onto a selling platform. This means people will end up getting the benefit of already selling with a trusted brand name. However, people need to realize that Amazon is going to charge a fee for the products when they have sold. However, with the brand name of Amazon, the chance of getting more sales is higher than trying to convince people to buy from a stand alone store.
Selling Products On Amazon
The first thing you need to consider is the type of visitors that will come to your website or product page and whether or not they will be more inclined to purchase what you have to offer. As you probably know, you can choose what are called "buyer's keywords" which are keywords that a person would type into the search engines when they are ready to purchase a product. Unfortunately, even though these words are typically used by people looking to take out their credit card and make a purchase, they may also be looking for reviews on the product even though they have not used that word. To weigh the odds in your favor, it's probably a better idea to list your product on Amazon for the following reasons.
Why Amazon Traffic Converts Better
Although you do not have the power to send virtually limitless amounts of traffic to your product using Amazon, it has a built in search engine and millions of users worldwide that may be looking for exactly what you have for sale. The credibility of Amazon will also motivate people to buy from you, and since most people on Amazon are buyers, this will increase the probability of making a sale. Hopefully this information will motivate you to try to sell your products on Amazon and increase your revenue for your business this year.
With Amazon people will find that they are going to be listing their products directly onto a selling platform. This means people will end up getting the benefit of already selling with a trusted brand name. However, people need to realize that Amazon is going to charge a fee for the products when they have sold. However, with the brand name of Amazon, the chance of getting more sales is higher than trying to convince people to buy from a stand alone store.
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