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samedi 17 mai 2014

Apps From Facebook Help Media Businesses Know What's Trending

By Bilal Amed


The idea of having your pulse on the trends of the world, knowing what topics are being talked about, is something that is very valuable to media industries today. It's also information that companies would like to know about when creating products or services for consumers. At the last F8 summit by Facebook, they have released four applications which allow people to target information that is currently trending among the Facebook community. Let's look at what these four applications are, and how they can be beneficial for businesses and individuals trying to follow trends that are currently happening.



Overview Of The Four API Apps

A quick overview of these applications shows that Facebook is trying to provide real-time data for its users and businesses around the world. The Trending app allows people to look at a personalized, and depersonalized, list of trends that are currently happening. There is a Topic Feed that ranks the content by topic, and a hashtag counter that shows which hashtags are performing the best. Finally, there is a Topic Insights at which will show information about users that are creating the trends in the topics, based upon geography, gender and age.

Benefits Of Using New Apps

These are applications that are provided by Facebook, and if you have programmers, you can use the code that is provided to create applications to benefit your business. These individuals will be able to tap into all of the trending data so that you can find out what is being talked about, and use this to your advantage. These four apps should be able to help Facebook compete with Twitter, the social platform that has been used in recent years for this type of trending data. You should certainly find out what was talked about at the F8 summit when Facebook announced these applications, to learn more about how they can help you and your business.

To tap into media trends that are currently happening, Facebook has come out with four separate applications. These new applications are called Trending, Topic Insights, Topic Feed, and Hashtag Counter. They will enable people to see what is trending at any given time, find out more about who is talking about the trends, present the most popular trends, and also look at what hashtags are being used most.




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