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dimanche 13 avril 2014

New 2014 Online Business Model Trends

By Nathir Sufyan


Every business wants to get ahead in the digital age. However, technology is moving so quickly, sometime it is hard to choose what course to follow. If the wrong one is chosen, the business can be left in the dust. It is important to look at the current trends to see how a business can capitalize on them. Here are some of the latest trends in on online business model.



In the current business environment, it is essential to go beyond the confines of the internal framework and collaborate over a more social set up. In solving business problems, the effort is distributed over the social network to tap into the brain power of customers and industry experts, in addition to the company's own team of professionals. Creative problems solving through collaboration brings better results, often maximizing efficiency and minimizing cost.

For example, recent studies have shown that 60 to 65 percent of all internet searches are now being done on mobile devices. Do you realize that unless you are set up to be seen on software that works on these mobile devices, you may be losing 60 to 65 percent of your potential customers?

Let's say a family is out shopping on a Saturday morning, and suddenly they realize that it is approaching lunch time. The husband searches on his smart phone for a family type restaurant, and he finds you, or does he. If you are not set up for mobile, he won't find you at all.

SMS marketing is another method of saturating a market. Another study has shown that 98 per cent of all text messages are opened, just out of curiosity to see what they say. Wouldn't you like a platform like that where you could text everybody in a zip code, and have 98% look at your offer? Both of those ideas are here now and ready to go, all you have to do is have someone set you up for those, and then watch the profits roll in.




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