Content comes in many forms, but few stand out as well as video. Not only is it a common form of content, but it's one of the most engrossing to boot. Long Island SEO companies across the board can agree, which is why it's important to know how to use video to your advantage. It will help get your content out in a unique way. Furthermore, if you play your cards right, it can help you rank. In fact, here are 4 facts about video that deserve to be shared.
Long Island SEO companies will attest to the fact that, when it comes to social media, YouTube is one of the biggest websites in the world. Not only is it popular, even among those that typically shy away from social networking platforms, but billions of videos are watched on it each day. Not only does this speak to the popularity of video, but the ways it can be used for business purposes. Authorities on marketing like www.fishbat.com can say the same.
Did you also know that more than half of all people watch online videos? This shouldn't come as a surprise, especially when given the prevalence of social media. Facebook, for instance, is one of the many channels where video content is shared and viewed on a daily basis. Furthermore, digital media is engrossing to people across different age ranges, meaning that the Internet isn't solely a "young person's" platform.
Briefness is the name of the game when it comes to creating video content, too. The best-performing videos tend to fall under a few minutes' time, meaning that the less time you take from a user, the more impactful your content will be. You should also focus on certain genres such as education and entertainment. When you can provide substantial value to viewers, your content will perform that much better.
Finally, if you are still not sold on online video for your business, you should know that it can have a positive impact on SEO. After all, search engine optimization will be responsible for how well you rank on different search engines. Content plays a major role in this and video, provided it's optimized well, can be included in this conversation. The content in question should be engaging, but the descriptions should also include the right keywords and links. This will play a major role in SEO in the long term.
Long Island SEO companies will attest to the fact that, when it comes to social media, YouTube is one of the biggest websites in the world. Not only is it popular, even among those that typically shy away from social networking platforms, but billions of videos are watched on it each day. Not only does this speak to the popularity of video, but the ways it can be used for business purposes. Authorities on marketing like www.fishbat.com can say the same.
Did you also know that more than half of all people watch online videos? This shouldn't come as a surprise, especially when given the prevalence of social media. Facebook, for instance, is one of the many channels where video content is shared and viewed on a daily basis. Furthermore, digital media is engrossing to people across different age ranges, meaning that the Internet isn't solely a "young person's" platform.
Briefness is the name of the game when it comes to creating video content, too. The best-performing videos tend to fall under a few minutes' time, meaning that the less time you take from a user, the more impactful your content will be. You should also focus on certain genres such as education and entertainment. When you can provide substantial value to viewers, your content will perform that much better.
Finally, if you are still not sold on online video for your business, you should know that it can have a positive impact on SEO. After all, search engine optimization will be responsible for how well you rank on different search engines. Content plays a major role in this and video, provided it's optimized well, can be included in this conversation. The content in question should be engaging, but the descriptions should also include the right keywords and links. This will play a major role in SEO in the long term.
About the Author:
Go to fishbat for details about search engine optimization and digital marketing in general.
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