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jeudi 8 septembre 2016

The Do's & Don'ts Of Quora, By Online Marketing Companies

By Robert Sutter

For those who are unfamiliar with Quora, it's essentially a social media platform that's built upon a question-and-answer structure. Users can bring up questions about various topics, from marketing to entertainment, and others can respond in kind. Did you know, though, that online marketing companies can use Quora to their benefit? For those who would like to follow suit, here are some of the essential do's & don'ts to make note of.

DO ask unique questions. Quora, not unlike other social media platforms, is always open for unique content. If you see that a question hasn't been asked about a particular topic yet, you have the ability to bring it up, which authorities like will recommend that you do. By doing so, you'll be able to spark entirely new conversations. This is just one of many ways that you can utilize Quora, as online marketing companies will attest.

DON'T outright market on Quora. One of the worst things that you can do on certain websites - not just Quora but Reddit as well - is to outright market your wares. You have to be a bit more careful about how this is done, since users will pick up on it right away. Creativity goes a long way, so try to tailor your questions and answers in such ways that you can draw positive attention to yourself. This will lead to much better results in the long term.

DO respond to questions with confidence. If you give a response you're not entirely confident about, how confident will others be? This is another point that Quora users should keep in mind, since not every response is going to be treated with the same weight as the top answers. In order to avoid this potential hiccup, craft your answers so that they not only provide solid information but do so with a sense of certainty. As you'll come to learn, your fellow Quora will take to these rather well.

DON'T think that images can't be included. Finally, if you're going to use Quora to its full potential, make sure that images are brought into the fold. The ability to attach images is often overlooked, which is why you should try to do so more often. If you take up this degree of effort, you'll be able to create more interesting conversations. It'll also help to further establish you as a thought leader, thereby helping your reputation on Quora.

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