By Nona Wiggins Whenever we think about pay per click advertising for internet companies, we just think about the advertisements appearing alongside search engine results. We already have this particular concept in our minds that those advertisements are just there for search engine relations purposes when actually, it's so much more. For some time now, pay-per-click advertising and marketing has been one of the primary sources of traffic driven to websites. For online businesses, brand name awareness in addition to driving traffic to their...