dimanche 17 août 2014

Pinterest Referral Traffic Increases By 67% In The E-Commerce World

By Hanif Imran


Pinterest is a wonderful place. It can allow you to get a lot of traffic to your site. It has increased 67% in E-Commerce Revenue which is a great number. If you have a website you need to be using it and using it every single day.



Facebook generates a lot of revenue from their advertising platform. However, Pinterest seems to do a much better job of converting its advertising into buyers. Pinterest is the third most popular social media site in the world, behind Facebook and Twitter. Shopify.com studied and analyzed data from over twenty five thousand Shopify online stores and found some very interesting statistics. Compared to Twitter traffic, Pinterest referral traffic is 10% more likely to buy something.

But not only are Pinterest users 10% more likely to buy, their average user purchase is $80 which is double the average purchase from Facebook referral traffic! Think about it. 10% more of the Pinterest traffic buys over Twitter and the average purchase size is DOUBLE that of Facebook users. That's impressive.

If you think about it, when someone is sharing their favorite shoes with someone, or a dress that they like, they are going to share it with people that also wear dresses and shoes. This means that the demographic was primarily female in regard to who is sharing these types of pins. This is viable information that has shown people that Pinterest is a valuable asset for making money online.

If you have any questions about how Pinterest works you should take the time to look into it. There are a lot of different tutorials out there about it and it would be worth your time to look into them. It would really help you and your business become more successful.

Piqora, and analytic and marketing solution provider, clearly showed this year the power of images when it comes to making sales online. It is expected to continue until the end of the year because of how the platform of Pinterest works, making it easy for people to share pictures online. You can benefit from this information by creating your very own Pinterest page, sharing images of things that you find valuable. And in the mix, by including images of your own products, you can drive traffic to your main website and start to reap the benefits of image sharing today.




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