mercredi 11 juin 2014

White Board Marketing Videos Holds The Attention Of Viewers

By Carl Lee


If you are in search of a low-budget method in creating video content that is more engaging, you should try "White Board" marketing. In the world of business, video production has become less expensive and easier to achieve than previous years. However, the content of a video is important and many businesses have been experimenting with methods on how to portray their messages.



From a financial perspective, producing a video is obviously much cheaper and easier to achieve today, than how it was in the past. All you need is a smartphone and a YouTube account to shoot and video these days for practically next to nothing. But the content of your video is what really matters in the end, so the trick is to find creative and innovative ways to present your business and get your message across to online viewers.

Whiteboard marketing is a simple and yet increasingly popular technique for video marketing today. You've probably seen a few of these types of videos online over the last few years, and even though it's not a new applied technique, it is proven to be an inexpensive, effective and increasingly popular one. It's so simple that all you need to get started with White Board marketing, is a whiteboard marker, an eraser, a smartphone or camera and a topic to talk about.

One Whiteboard, One Person - These types of videos feature a person that stands next to the whiteboard that provides an explanation along with illustrations. The reason for the effectiveness around these videos is the combination of a personal type of human presence and the visuals that go with the presentation.

The best part of using the Whiteboard marketing technique is that it can be done as a one shot presentation. This is perfect for marketers who are short in time and the editing process is pretty simple too. As an example, when creating a whiteboard marketing video, all you need to do is simply upload the video file, add a few PowerPoint slides to make your intro/outro and that's basically it. You can get started straight away.

You have probably seen white board marketing videos before. These videos are becoming an increasingly popular way to advertise products and services on the Internet because they are very cost efficient for advertisers. Anyone can produce their own white board video. All you need is a white board, some dry erase markers and a digital camera. There is no need to invest in equipment or to hire anyone to help you shoot your video. This is an ideal option if you want to create a marketing video on a small budget.




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